How To Sell Your Home In a Competitive Real Estate Market

Sell your home.

In a competitive real estate market.

Financial experts predict a somewhat unstable national housing market throughout 2023. In Florida, we already saw a shift from 2021 to 2022, with an increase in the median time to sell by at least 40%. However, most analysts still believe demand from homebuyers will continue to be strong.

For eager North Florida homeowners looking to sell their homes, it’s time to get strategic. To ensure it sells quickly (and at the price you want), start working with a local, experienced team.

To get you started, a few top tips:

Tips!

Selling a home in a competitive market means sellers have to put more effort into ensuring their home stands out. While some might find they have to compromise on a few things, such as the final sale price, that isn’t always the case.

Make strategic repairs

Even minor improvements to your home’s paint, landscaping, or other features can leave a lasting impression on potential buyers. It can also reduce the need for homeowners to do major renovations once their home is sold, saving them time and money.

Ensuring all major systems, such as electrical and plumbing, are up to date is another important step that will help ensure a successful sale.

Invest in curb appeal

Simple curb appeal improvements, such as repainting the front door or updating landscape features, can make a good first impression on potential buyers looking for a new home.

Clean windows, fresh flowers or plants, and updated lighting add character and charm to your home. These improvements draw in prospective buyers and will also help ensure that your property stands out in listing photos. Speaking of listing photos:

Invest in home staging

Home staging helps buyers envision living in your space, giving them a clear picture of what it would look like if they moved in. Arranging furniture and other objects makes the room look more appealing and inviting.

Home staging aids in creating a clean, uncluttered atmosphere, making it easier for buyers to imagine their belongings along with the flow of furniture arrangements.

Our one piece of advice for home staging? It’s important to incorporate elegant décor pieces that will accentuate the features of each room. This can help buyers better appreciate the unique design aspects of the property.

Choose the right selling season

Timing is often just as important as your home’s condition. In Florida, spring and summer are generally the most popular times of year to list due to buyers wanting to take advantage of warm weather when moving.

A well-timed sale can help capture potential buyers who are touring homes during their vacations at these times. Investing in marketing efforts tailored for these months will give your home an edge over others listed during slower periods.

Understand market conditions

Understanding the local market conditions is key. Knowing what other similar properties in the area have sold for can help you set a realistic price. This, in turn, can help bring in more offers.

Pay attention to factors such as:

• Time on the market
• Average days until offer
• Price-per-square foot 

Get a home inspection

A certified home inspection can give potential buyers reassurance that the home is in good condition and worth their time and money.

A pre-listing inspection also allows you to fix any issues, so it’s in peak condition for sale. And having a report from an unbiased third party can help you prove your home was well maintained during your ownership.